Why We are Susceptible to Manipulation

(WashingtonsBlog) – Biologists and sociologists tell us that our brains evolved in small groups or tribes.

As one example of how profoundly the small-group environment affected our brains, Daily Galaxy points out:

Research shows that one of the most powerful ways to stimulate more buying is celebrity endorsement. Neurologists at Erasmus University in Rotterdam report that our ability to weigh desirability and value doesn’t function normally if an item is endorsed by a well-known face. This lights up the brain’s dorsal claudate nucleus, which is involved in trust and learning. Areas linked to longer-term memory storage also fire up. Our minds overidentify with celebrities because we evolved in small tribes. If you knew someone, then they knew you. If you didn’t attack each other, you were probably pals.

Video: Big Bang Experiment @ 12 midnight pacific, T.E.D. Talks

The first attempt to circulate a beam in the LHC will be made this Wednesday, Sept. 10 at the injection energy of 450 GeV (0.45 TeV). The start up time will be between (9:00 to 18:00 Zurich Time) (2:00 to 10:00 CDT) with live webcasts provided at click here

Here’s CERN LHC at the TED Talks.